Business software · Proposal
Kasa
Customer service in Twi, Ewe, Hausa or Pidgin.
Built for SMEs answering customers after hours
The pitch has to be inverted
In Western markets AI customer service is sold on labour-cost savings. In Africa labour is cheap, so that argument fails.
What actually sells is coverage and language breadth: answering at 11pm, and answering in the language the customer is comfortable in.
Why now
This is where our voice and language work becomes directly commercial. Nobody serving Ghanaian SMEs can answer a customer in Twi at scale today.
This is a researched proposal, not a commitment. Nothing here has been validated with a paying customer yet.